About Qubo Hero Electronix
Qubo is Hero Electronix’s, A Hero Group Company, foray into the Consumer Technology Market with the launch of a range of Connected Smart Devices. Their vision is to create connected & smart solutions powered by advanced artificial intelligence making lives better connected to the things that matter the most.
150%
Increased Conversions for ‘Likely 7 days purchase’
70%
Audience’s Cost-per-action Reduced
120%
Increased revenue for the same group
Challenges
- Improve the customer experience and prepare for an increase in smart camera and door locator orders.
- Use machine learning technology to forecast website audience behavior.
- With the Qubo mobile order campaign, businesses can use consumer data to reach the ideal customers.
Approach
- Implemented Google Analytics 4 advanced features for real-time tracking
- Utilized predictive audiences to engage prospective customers
- Strategic utilization of Google Ads App Campaigns for tailored message adaptation
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