About Invest UP

Invest UP is Uttar Pradesh's government agency focused on promoting and facilitating investment in the state to enhance economic growth and infrastructure development.

90%

Improved Rankings on SERP

65%

Boost in Organic Traffic

Decreased Bounce Rate

Challenges

Difficulty in ranking high search volume keywords.
Slow page speed impacting SEO performance and user experience
Higher bounce rate

Approach

Formulated a comprehensive SEO strategy focused on targeting high search volume keywords for optimal visibility and reach.
Resolved issues such as LCP, FCP, INP, etc. Leading to a notable improvement in page speed.
Revamped content structure & improved UI/UX, resulting in reduction of bounce rate.

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